January 29th, 2011
Are you thinking about selling your jewelry online? Making your jewelry available to order online does not guarantee sales. Before you venture into e-commerce, consider the following steps and facts about selling jewelry online. Carefully assess your jewelry to determine whether you can in fact sell online. If your business focuses on bridal jewelry (i.e. [...]
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Tags: e-commerce, Google, Google Webmaster Tools, jewelry company websites, jewelry website advice, selling jewelry online
Posted in Website Considerations
January 28th, 2011
Websites for Jewelers is regularly advocating the optimization of jewelry websites because we believe that in order to successfully complete in today’s marketplace, every retailer must have a respectable web presence. This notion is proven further with big box retailer JC Penny’s recent decision. The national retailer is scaling back its brick and mortar retail [...]
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Tags: e-commerce, internet marketing, jewelry websites, websites for jewelers
Posted in Website Considerations
January 27th, 2011
Image via Wikipedia Have you heard of the mobile web? If you have a jewelry website, you should know about this hot trend in e-commerce appropriately titled, m-commerce! Perhaps you know all about the mobile web, but didn’t even realize it. As defined in Wikipedia, the mobile web is used when people access the Internet [...]
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Tags: jewelry website advice, m-commerce, selling jewelry online, websites for jewelers, websites for jewelry companies
Posted in Steps to Improve Your Website
January 23rd, 2011
Sure, brick and mortar jewelry stores will certainly be around for years to come, but studies show that more and more shoppers are browsing not among your glass cases, but on the World Wide Web instead. According to a study released by Spending Pulse, a report from MasterCard, this past holiday season saw online shopping [...]
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Tags: Brick and mortar business, Electronic commerce, jewelry website advice, Online shopping, selling jewelry online
Posted in Steps to Improve Your Website
January 20th, 2011
Everyone in the Jewelry Industry has been hearing about Facebook for the last 2+ years. Some retailers have actively started to use Facebook to promote their companies. And even though most retailers and designers recognize that adding a Facebook link to their website is a good idea, many wholesale jewelers are not sure whether Facebook [...]
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Tags: Facebook, Jewelry, jewelry company websites, Social Networking, website improvement tips, website tips, websites for jewelers, websites for jewelry companies
Posted in Jewelry B2B Websites
January 15th, 2011
If you have a jewelry website created primarily in Flash, your website is not viewable on iPads, iPhones and most mobile devices. Flash content cannot be seen on the latest generations of most mobile devices. This means that all jewelry websites that were either created 100% in Flash, or have some elements created in Flash [...]
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Tags: Adobe Flash, IPad, IPhone, jewelry company websites, website improvement tips
Posted in Steps to Improve Your Website
January 13th, 2011
Take these 7 steps to insure that your website makes money for you this year. 1.) Find Out How Many People are Visiting Your Site. Years ago, people placed “hit counters” in their websites to see how many people were visiting their websites. These days, there are two methods being used to find this information. [...]
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Posted in Steps to Improve Your Website
August 29th, 2010
When most companies hire a web design firm, they take it for granted that the design firm will give them a website with all aspects of the site built to correct standards. Unfortunately, many design firms either neglect to take care of certain items in the creation of their websites or these items simply get [...]
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Tags: how to check your website, jewelry company websites, websites for jewelers, websites for jewelry companies
Posted in Do It Yourself Steps
August 27th, 2010
Doctors tell us to go in for a checkup once every year. Auto mechanics tell us that you should get your car checked and serviced once a year. This “Web Doctor” is recommending that you give your website a checkup once per year. Why is it important to have a web design professional inspect your [...]
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Posted in Steps to Improve Your Website
January 16th, 2010
When you look at a website statistics report, you will typically see two pieces of information that most website owners talk about. They are “hits” and “unique visitors”. So what are these, what do they mean, and why should you care about them?
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Tags: hits to website, unique visitors, web stats, website hits
Posted in Website Definitions